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Wednesday, 3 March 2010

Staff Handbook

If you employ people you must ensure that they all know your expectations and clearly understand the rules of conduct. Even if you only have a few employees now, things can change and your business can grow. Instead of inventing your personnel policies each time an issue arises, you should develop a set of guidelines in the form of an employee handbook.

Tuesday, 2 March 2010

Professional Business Plan

Whether you are a budding entrepreneur seeking funding or a more experienced business owner looking to expand your existing business you need a business plan. Before any investor lends you money, they would expect you to come up with a professional business plan with strong market analysis and realistic, yet promising, financial projections.

Positive Reflection

Properly written, business letters can give a positive reflection on a business and individual. Effective communication can shape your company's reputation, improve productivity, develop clientele and allow the company to run more efficiently

If you build it they may NOT come!

Marketing is all about letting people know about the product or service you offer, and persuading them to buy or use it. To do this, you need to come up with a marketing strategy and a marketing plan and let people know about your product or service repeatedly.

Writing your Tender

Read tender documents carefully, ensuring you complete all information and questions accurately. Omission, false or misleading information may mean that your tender will be excluded. Get someone to proof read the document for you - a fresh pair of eyes can be invaluable!

Monday, 1 March 2010

Who is your target market?

You can't be all things to all people! Identify your potential customers and understand what they want. Once you have this information, you stand a better chance of capturing those customers for your business.

If it’s not written, it’s not real!

Written plans are essential instructions for how to reach goals. To be genuinely successful and to achieve your goals you must visualize the process for each new project from beginning to end. Once you’ve set a specific goal, develop a detailed plan for its accomplishment. With a detailed written plan, you can proceed confidently toward each of your goals. Be committed, visualize and write out the plan.